Tourism News

El Salvador Unveils “Family Friendly” Tourism Strategy at UN Forum
El Salvador is taking a global step to rebrand itself as a leading family tourism destination through a new initiative unveiled before the United Nations’ tourism agency in Madrid, Spain. First Lady Gabriela de Bukele presented the “El Salvador Family … Read more

El Salvador Welcomes 3 Million International Visitors, Eyes 4 Million by Year’s End
SANTA TECLA, El Salvador — El Salvador has surpassed 3 million international visitors thus far this year, Tourism Minister Morena Valdez announced, marking another milestone in the country’s fast-growing tourism recovery. The majority of travelers have come from the United … Read more

El Salvador Secures $65 Million Loan to Expand Surf City II and Modernize La Libertad’s Coast
The coastal transformation of La Libertad is moving into its next phase. Lawmakers on Monday approved a $65 million loan from the Central American Bank for Economic Integration (CABEI) to fund Surf City II. The Legislative Assembly endorsed Opinion 142, … Read more

El Salvador Named Host of World Tourism Day 2026, Marking Historic First
LA LIBERTAD, El Salvador — El Salvador has been selected to host World Tourism Day in 2026, making it the first Central American country to host the industry’s most significant global commemoration. The announcement was made during the closing ceremony … Read more

El Salvador Ranked Among Latin America’s Safest Travel Destinations
For decades, El Salvador’s name was tied to violence and insecurity. Today, however, the narrative is shifting. The small Central American nation has just been ranked one of the safest destinations in Latin America by the U.S. Department of State, … Read more

ISTU Opens San Sebastián Tourist Terminal to Boost Tourism, Culture, Crafts, and Community Growth
The Salvadoran Tourism Institute (ISTU) has officially inaugurated the San Sebastián Tourist Terminal—a vibrant new hub poised to become a symbol of identity and progress for the region. The new terminal iss trategically located in the center of town near … Read more

The San Salvador’s Historic Center Was the Top Destination During the 2025 Holy Week
SAN SALVADOR, El Salvador — With more than half a million visitors during Holy Week, San Salvador’s revitalized Historic Center reaffirmed its status as the country’s top destination, drawing national and international crowds to its vibrant plazas, cultural showcases, and … Read more